Video Prep Questions Name Email Address Company Name Desired Project Completion Date: Please describe the audience for your video: What is your customer's problem that your business can solve for them? Please describe the consequences of your audience's problem: (financial, physical, emotional, etc.) Do you see people needlessly living with this problem? Why in your opinion do they put up with it? Why are you the right person or company to solve your customer's problem? Are there 3 or 4 steps your customers can take that would lead them to a sale or expain how they would use your product after the sale? What agreements can you make with your customers to alleviate their fiears of doing business with you? (Money back guarantee, etc) What is your direct call to action? List the negative consequences your customers will experience if they don't use your product or service: How was your customer feeling before they used your product or service? Who will your customer beocome after they use your producto or service? What is their aspirational Identity? Submit
